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Archive for the ‘Gender & Women's Studies’ Category

In sales, the number one rule is to NOT alienate your customers. Why then do advertisers routinely insult men?

I understand that women purchase more consumer goods, but why would advertisers sacrifice sales by insulting men as a matter of routine? Is our money not green? Are they hoping we won’t care?
What is it, exactly?

Is sexuality pretty much the only card the media plays when advertising using women?

I’m also looking from a female perspective on this, perhaps even a feminist’s.
What does this seem to suggest about the perceived value of women?

What effects do you think airbrushed images of women in the media, advertising and ****?

…have on women today?
Do you think these images have an effect on men too? Like expectations/disappointment?